Environmental Scanning

The company was Wal-Mart, I have uploaded the paper that was submitted in Week 3.

Write a 1,050-word report on the company you selected in Week 3, following up on the Individual Assignment of Week 3 (Environmental Scanning), and address the following:
•Establish Long-term Goals and Objectives
◦Strategy Formulation.
◦Indicate the markets that the company will pursue.
◦Specify the unique value the company will offer in the selected markets.
◦Discuss the resources and capabilities that are required.
◦Analyze how the company will capture value and sustain competitive advantage over time.
•Business Management Strategy
◦Consider Cost and Differentiation Advantages.
◦Describe the Corporate Strategy.
◦Investigate Vertical Integration.
◦Describe Strategic Alliances.
◦Detail the Company Competitive Advantage.
◦Generate an Organizational Chart of the company you selected.


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